Is Technical Communication a Catalyst to the Business Success Equation?

In an ever-changing landscape of a fiercely competitive, market driven industry, what is the technical communication advantage to the business goals of an organization?

The writing on the wall is clear for all to see. It’s a jungle out there. In the shifting sands of time, what best defines the role of the technical communicator?

In a fast paced industry where survival is the name of the game, many an innovative product would have stumbled, had the designers failed to communicate its specific use to the users.

Enter the technical communicator. To take off from where we had left in our previous issue is a finale to this interesting series featuring the demands on the profession of technical communication. From the fountainheads in the industry flow interesting viewpoints.

ALSO IN THIS ISSUE

Theme Articles:

• Demonstrating the Value You Bring to Your Organization

• My Dream Technical Writer

• Design of Technical Communication as an Engineering Artifact

Other Articles:

• What are White Papers?

• An Induction Program for a Technical Writer

• XML Finally Arrives in Microsoft Office

• Road Ahead

• Formal Education in Technical Writing — Is It Really a Manna From Heaven?

• 26 Reasons to Join STC India Chapter

Featured this time around, are views from the top management of three significant companies in the US and India - Redish & Associates, Inc., Cognizant Technology Solutions, and Nihilent Technologies. The writings reflect the widely diverse demands on the profession of technical communication.

Each article reveals different facets of this profession - the relevance of technical and non-technical communication, and their contribution to the mainstream of effective business strategies. For us technical communicators, job satisfaction boils down to visibility in the organization, access to information, and appropriate resources to do our jobs well. More importantly, we expect due recognition when we do a great job. How do we ensure that we get what is rightfully ours?

Janice Redish prescribes six key points to help you demonstrate the value you bring to your organization. In comparison, Sairaj provides the perspective from the other side, the expectations of a manager from technical communicators. Srini Kulkarni bases his thoughts on the premise that technical communication plays a key role in all aspects of a product’s lifecycle. Read on to discover more of what’s on their mind…

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