Psychology, Economics, Bollywood, and Technical Communication
This presentation explores psychology, economics, and Bollywood to draw out elements that can help Technical Communication become more effective. Although Gamification, a part of Behavioral Economics, is already gaining popularity in Technical Communication, there are many more elements that can be used.
Similarly, the elements that make Bollywood not only popular but an important medium to shape opinion and create attitude can be infused into Technical Communication. This presentation will try to put forth a set of easily implementable steps to get quick and visible results reflected in higher user satisfaction.
Wasique works for Cadence Design Systems at Noida. He started as a trainer, and then moved into instructional design before becoming a technical communicator. Although he is an engineering graduate, Wasique loves reading about Psychology and Behavioural Economics, and claims to have a certification in Hypnotism.